Forget about "Full HD" (or 1080P) in 32". There are a couple around, I think Sharp make 1, but they don't justify the added cost, ie $1700 - $1800 against <$1000 for a Samsung LA32R81BDX. These are awesome TV's I know 6 people with them (& I have a 46" F series & a 26" R81). No-one can say a bad thing about them. Mate who bought 1 when they first came out 2+ years ago paid $2400 and doesn't regret it, another friend just got 1 2 weeks ago for $950.
But like all major electronic purchases, I highly recommend extended waranty.
PS, I also think the Bravia's are just as good, It's just personal choice and seems better deals are usually available on the sammy's